I'm Aggelos Mouzakitis, a licensed psychotherapist and executive coach for senior tech professionals, based in Ireland.

I work with founders, executives, and senior tech leaders on the things that tend to get harder with seniority, not easier: questions about identity, the pressure to keep performing, and the kind of isolation that comes with being the person everyone else relies on.

Because I've worked in the same environments my clients come from, we spend less time on context and more time on what's actually going on. I know what these roles demand, and I know what they cost.

I write about the psychology of ambition, identity and performance at Undisguised, and work with senior professionals in 1:1 sessions to go deeper into what the writing can only point at.

I'm a licensed psychotherapist who also works as a growth professional in B2B SaaS. Both roles involve the same kind of work: finding the real problem underneath the presenting one, seeing patterns others miss, and figuring out what's actually stuck.

The tech career isn't separate from the therapy. It means I already understand the context my clients are operating in, whether that's org politics, fundraising pressure, or the particular kind of exhaustion that comes from running a team through ambiguity. We don't have to start from scratch.

I've spent 18+ years in growth strategy across companies at every stage, from early-stage startups to IBM's enterprise portfolio, covering PLG, pricing, activation, and go-to-market. I've worked with 50+ companies, always embedded, always hands-on.

I help product-led companies turn usage into revenue. I work as a fractional growth advisor for SaaS founders and growth leaders on the problems that frameworks don't reach: activation that doesn't stick, pricing that confuses, funnels that leak in ways nobody has noticed yet.

How I work with founders and growth teams →